ENRICH for Real Estate Expos

Real estate expos – the ramp walk akin of property and everything property related. It is specific to what it presents but still has the same functionals as those at other events. The journey can effectively be mapped as – Attendee enters venue -> Is bombarded by salespersons and options galore. On the other side of the counter, the exhibitors armed with model houses replica, marketing content often wonder what is the best way to get visitors to their stalls, considering during the un-avoidable downtime at events – if the stall at its cost was even worth it.

This is because everything – banners, flyers are static. They like the property needs to be experienced by the visitors.

For new age property expo, we have ENRICH as the solution made to give visitors the experience the crave, the exhibitors their most effective sales-assist and to organizers a new revenue channel. Best part – ENRICH is live and ready to deploy in a plug-and-use model and uses only what exhibitors already possess to promote them.

The ENRICH Process:

📱Limited Exposure: Multiple QRs – Nobody scans ALL QRs at any event

ENRICH: 1 Scannable Name – EVENT NAME becomes single scan point. No QR needed

REVENUE: Just like physical space is leased to organizers and re-sold to exhibitors, ENRICH can be licensed at per stall and sold to exhibitors by organizers. Organizers control visibility, engagement levels, and dynamic connections between visitors and stalls, unlocking a digital revenue stream layered over traditional event rentals.

🕸Limited Exposure: Expo Marketing Deliverables – Giant posters at strategic locations across event venue. Can be walked past, visually ignored

ENRICH: Splash Banners – 100% visibility every time the app is opened. Guaranteed impressions

REVENUE: Organizers earn by controlling screen real estate within the app.

👁‍🗨Limited Exposure: Sales Assist – Completely ignored and lacking

ENRICH: Value Added Sales-Assist – 1 scan leads to immersive "Read – developers milestones & stats; Watch – non-skippable video walkthrough of property; Act – action inducing Call-to-Action of free site visit or stall visit or early booking offers”

Every exhibitor, sponsor at every expo wants this.

REVENUE: Charge per use of immersive, content-rich sales journeys – including property videos, developer milestones, and built-in CTAs.

📄Limited Exposure: Flyers, Brochures and Handouts – Even if collected, allows no-follow up from seller side. Visitor has to re-initiate contact. High dropoff

ENRICH: Targeted Notifications – Customized, personalized and delivered at the right time to visitors. Nudges footfall and post-event follow-ups.

REVENUE: Monetize with personalized, well-timed notifications

🎟Limited Exposure: Lucky Draws, Raffles – Few winners. Limited engagement. Apart from winner, none recall the brand that hosted it.

ENRICH: With every person getting an assured CTA for scanning CREDAI name, it makes every individual visitor feel like a winner

REVENUE: Exhibitors pay to deliver CTAs that make every scan feel like a win.

🥱Limited Exposure: Downtime Lull – Unavoidable slowdown in energy and happenings at any event, expo

ENRICH: Gamified Brand Interactions – Easy-to-play cognitive games that create recall and reward engagement. CTA shown as part of the reward.

When combined with Notifications, ensures that energy levels are always maintained at high levels

REVENUE: Charge exhibitors for branded game inclusion, tied to rewards and CTAs.

✒Limited Exposure: Physical Lead Form – Visitors often hesitant to share contact. Forms get lost or incomplete.

ENRICH: NFC Contact Sharing – Tap and done. Easier. Privacy respected, no manual typing.

REVENUE: Exhibitors value ease and privacy-compliance – and will pay for both.

🎁Limited Exposure: Takeaways. SWAG – they cost and generally do not resonate with visitor. A branded pen makes very passive connect to a promoted property.

ENRICH: ENRICH Assets – Branded ringtones, chimes, alerts. Visitors keep them on their phones = long-term brand recall.

REVENUE: These provide post-event recall, with exhibitors paying for long-term presence on user devices.

📊Limited Exposure: Post Events Reports. DATA – static banners, AVs, shout-outs, and flyers are untraceable – who collected? who watched? Who read? A complete mystery

ENRICH: Unified Analytics Dashboard – each stall sees real data: impressions, scans, actions, leads.

REVENUE: Charge exhibitors for real-time data on impressions, interactions, and lead activity, making post-event ROI measurable.

Reach us to know how we can ENRICH your upcoming property expo.